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    Reflections, legal updates and weekly posts.

    What's the real cost of registering a trademark in Spain?
    08 October 2026

    What's the real cost of registering a trademark in Spain?

    The official fee from the OEPM is €127.88 for the first class and €82.84 for each additional class. Less than you'd think, and much cheaper than risking not registering.

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    Trademark, patent, and industrial design are not the same
    07 October 2026

    Trademark, patent, and industrial design are not the same

    Key differences between trademark, patent, and industrial design, and why registering only the trademark can leave your most valuable asset unprotected.

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    I didn't plan to specialize in trademarks
    06 October 2026

    I didn't plan to specialize in trademarks

    How a one-off task of registering trademarks with the OEPM and EUIPO became one of EMIBA's core areas.

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    Closing out the first month publishing on LinkedIn
    30 September 2026

    Closing out the first month publishing on LinkedIn

    EMIBA's first-month review: free diagnostics, brand viability checklist, and conversations with companies expanding beyond Spain.

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    40% of trademark applications in Spain receive an opposition
    29 September 2026

    40% of trademark applications in Spain receive an opposition

    Most oppositions could be avoided with a 5-minute search. Step-by-step guide to check your trademark before registering it.

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    Looking for 3 companies for a free 20-minute review
    24 September 2026

    Looking for 3 companies for a free 20-minute review

    Free brand or international contract diagnosis. Only 3 spots available this month.

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    Is exporting only for large companies?
    23 September 2026

    Is exporting only for large companies?

    With a solid product, 4 pillars are needed to start exporting: customs ID, Incoterm, international contract, and brand protection. You don't need a 20-person department, but rather a clear legal roadmap.

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    3 Mistakes I Constantly See When Choosing a Brand Name
    22 September 2026

    3 Mistakes I Constantly See When Choosing a Brand Name

    Being too descriptive, confusing free social media handles with registered trademarks, and choosing an unpronounceable name. Creativity matters, but legal viability determines if you can keep it.

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    National, European, or also in Switzerland?
    17 September 2026

    National, European, or also in Switzerland?

    Don't decide blindly: you could waste hundreds of euros if you choose incorrectly. Comparison of trademarks in Spain, the European Union, and Switzerland.

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    Launch Gift 🎁
    16 September 2026

    Launch Gift 🎁

    I've prepared a Brand Viability Checklist with the exact steps I follow before recommending registering a name: where to search, what confusions are dangerous, and why the OEPM rejects so many applications.

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    In international law, what isn't translated well... is paid dearly for.
    15 September 2026

    In international law, what isn't translated well... is paid dearly for.

    A poorly interpreted contract or a clause that doesn't mean the same in another legal language can leave a company exposed. Cross-border advice must read in the original language and explain without jargon.

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    EMIBA is born today
    10 September 2026

    EMIBA is born today

    EMIBA is born to solve the problem faced by Spanish companies looking to grow both domestically and internationally: slow, opaque, and internationally clueless advisory services.

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    Did you know that Zara, technically, doesn't exist as a company?
    09 September 2026

    Did you know that Zara, technically, doesn't exist as a company?

    Three distinct registrations protect your business: company name, trade name, and trademark. Having a registered company doesn't mean your brand is protected.

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    A different approach to legal and business advisory between Spain and Switzerland
    08 September 2026

    A different approach to legal and business advisory between Spain and Switzerland

    Legal and business advisory between Spain and Switzerland with clear pricing from the start and direct booking of consultations, no waiting or fine print.

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    Is Your Brand Truly Protected?
    03 September 2026

    Is Your Brand Truly Protected?

    Registering your brand is the only way to ensure its exclusive use and protect your business against imitators or third-party claims.

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